Category Archives: AMS

How can an association use CRM with a self-service portal?

Microsoft Dynamics CRM and the Customer Portal In recent years, organizations (in particular associations) have discovered the power of customer relationship management (CRM) platforms. Most associations now want an association management solution (AMS) built on an industry leading CRM platform. … Continue reading

Posted in AMS, CRM, xRM | Tagged , | 1 Comment

Leveraging CRM Data for Membership Growth Strategies

Digging into your membership engagement data in Microsoft Dynamics CRM to uncover growth opportunities If you are familiar with the association world, then you know that there really is an association for just about anything. That also means that there … Continue reading

Posted in AMS, Association Management Software, CRM | Tagged , , | Leave a comment

CRM Confusion: The Double Definition of CRM

The acronym CRM is increasingly becoming a household name or at the very least a well-known business term. But what exactly is CRM these days? To most, CRM has the fairly straight-forward definition it started with: Customer Relationship Management – … Continue reading

Posted in AMS, Association Management Software, CRM, SystemSelection, xRM | Tagged , , , | 2 Comments

Breaking down CRM options for Associations

The Pros and Cons of moving to CRM at your Association Lots of talk about CRM these days – more so than ever it seems. How can associations leverage CRM? Where does an association start? What are the options out … Continue reading

Posted in AMS, Association Management Software, CRM, SystemSelection, xRM | Tagged , , , , | 1 Comment

What if a Car Could Change its Own Oil? – a Cloud Analogy

Why should companies embrace the cloud?  Here are two quick analogies to help explain the power of the cloud and the easy low maintenance benefits of cloud computing Analogy 1 – The Car that Changed its own Oil:  Do you change the engine oil … Continue reading

Posted in AMS, CRM, SharePoint, SystemSelection | Tagged , , , , , , | 2 Comments

Is that an AMS in your pocket?

Associations can utilize smaller devices to bring their AMS (Association Management Software) to where their members are. Imagine having your entire association database on your smartphone or tablet as you walk around the Expo floor of your Annual Meeting. Imagine … Continue reading

Posted in AMS, CRM | Tagged , , , , , , , , | Leave a comment

Showing CRM on a Tablet at ASAE Annual Meeting 2011

The ASAE Annual Meeting & Exposition is August 6-9, 2011 in St. Louis.  I am looking forward to networking with colleagues and friends. If you are in the Expo hall, please visit us at booth 419.  You can pick up … Continue reading

Posted in AMS, CRM | Leave a comment