Category Archives: SystemSelection

CRM Confusion: The Double Definition of CRM

The acronym CRM is increasingly becoming a household name or at the very least a well-known business term. But what exactly is CRM these days? To most, CRM has the fairly straight-forward definition it started with: Customer Relationship Management – … Continue reading

Posted in AMS, Association Management Software, CRM, SystemSelection, xRM | Tagged , , , | 2 Comments

Breaking down CRM options for Associations

The Pros and Cons of moving to CRM at your Association Lots of talk about CRM these days – more so than ever it seems. How can associations leverage CRM? Where does an association start? What are the options out … Continue reading

Posted in AMS, Association Management Software, CRM, SystemSelection, xRM | Tagged , , , , | 1 Comment

4 Steps to Improve Data Consolidation Using Microsoft Dynamics CRM

I often hear from business executives about their concerns with duplicate systems and multiple data silos.  I also hear the desire to create or improve “a grand all-encompassing data warehouse” so executives can better understand customer trends as well as all sorts of … Continue reading

Posted in CRM, SystemSelection, xRM | Tagged , , | 4 Comments

What if a Car Could Change its Own Oil? – a Cloud Analogy

Why should companies embrace the cloud?  Here are two quick analogies to help explain the power of the cloud and the easy low maintenance benefits of cloud computing Analogy 1 – The Car that Changed its own Oil:  Do you change the engine oil … Continue reading

Posted in AMS, CRM, SharePoint, SystemSelection | Tagged , , , , , , | 2 Comments

Does Your CRM Align with Your Process?

Defining a clear and winning sales process in CRM to increase sales From company products and services to new memberships at associations, business owners, executive directors, and managers are always looking for ways to increase sales. Increasingly, they are looking to new … Continue reading

Posted in CRM, SystemSelection, Uncategorized | Tagged , , | 5 Comments